Digital Marketing Advice For Small Business And SMEs

[VIDEO] The Power Of Information Marketing For Small Businesses

Grab your favourite hot drink and join us on the social sofa! Every week we bring you actionable and easy to use digital marketing ideas to help you grow your business online. This week we show you how information marketing can help you build a loyal customer base through your content.

The new boom for online marketing is the knowledge economy which provides a way to exchange value with your customer at minimal cost and maximum impact. Any industry, product or service can use information marketing to help a customer with their purchase decisions

In this video we cover:

  • Why any industry, product or service can use information marketing to help a customer with their purchase decisions
  • 3 ideas on how you can get started with information marketing in your business right away
  • How to build your email list using information marketing and a couple of free or low cost tools

Resources mentioned in this episode:

Your Mailing List Provider

Mailchimp

Have a question or want to suggest a topic for a future episode of On The Social Sofa? Leave your comments below, we read them all!


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Simon Dunant
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Simon Dunant

Founder at New Rise Digital
Simon Dunant is the founder digital marketing consultancy New Rise Digital and Podcast Power Marketing . He also hosts the Podcast Power Marketing podcast on iTunes and is the author of the book "Essential Digital Marketing For Small Business." He has over 15 years experience of helping businesses, creative artists and bloggers make sense of the digital marketing landscape. Simon has hosted 2 previous digital marketing podcasts and has spoken at numerous conferences and events including Midem (Cannes), Popkomm (Berlin), ADE Music Conference (Amsterdam) and Britespace (London).
Simon Dunant
Follow Me
About The Author

Simon Dunant

Simon Dunant is the founder digital marketing consultancy New Rise Digital and Podcast Power Marketing . He also hosts the Podcast Power Marketing podcast on iTunes and is the author of the book "Essential Digital Marketing For Small Business." He has over 15 years experience of helping businesses, creative artists and bloggers make sense of the digital marketing landscape. Simon has hosted 2 previous digital marketing podcasts and has spoken at numerous conferences and events including Midem (Cannes), Popkomm (Berlin), ADE Music Conference (Amsterdam) and Britespace (London).

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