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Content Marketing For Small Business Joe Pulizzi

The Magic Of Content Marketing – An Interview With Joe Pulizzi

The Content Marketing Institute was founded by Joe Pulizzi, the leading evangelist for content marketing. Joe, an entrepreneur, speaker, and author on content marketing, believes passionately that there is a better way for brands to market than how they’ve done it in the past. New Rise Digital’s Simon Dunant asked Joe to explain to small…

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Content Marketing Show 2014

3 Incredible Takeaways From The Content Marketing Show 2014

On the hottest day of the year when most people will be taking sickies and heading for the park, it’s a true testament to the quality of a conference when you attract over 1000 people into a central London venue for 8 hours solid. The Content Marketing Show run by Kelvin Newman and his team…

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Gandys Social Business Content Marketing

The Power Of Social Business: How Gandys Started With The Story

Yesterday I spent an insightful evening at the London Evening Standard Business Connections summer event where the main speaker was Rob Forkan, who along with his brother Paul started their footwear brand Gandys after an incredible personal journey that involved the tragic loss of their parents in the 2004 sunami in Sri Lanka during a…

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Social Media Influencers

Are You Connecting With The Right Social Media Influencers?

When you’re trying to build connections on social media, one of the most powerful ways of using the virality of a social medium is to leverage the networks of influencers. Reaching out and nurturing relationships with bloggers and individuals that already have a highly targeted and content hungry following can get your message communicated quicker…

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content marketing inspiring example

Inspiring Your Audience With Content Marketing – Land Rover’s Can and Will Campaign

One of the most inspiring content marketing campaigns I’ve seen so far this summer is the Can and Will campaign from Land Rover. It’s a series of videos released on a regular basis about people who’ve shown courage, grit and determination to achieve something amazing, qualities that Land Rover have identified in the persona’s of…

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best security plugin for WordPress

Is Your WordPress Website Secured Against Login Attacks?

You might have heard about the recent high profile successful cyberattacks against eBay and Adobe, however don’t just think that hackers are only after the big guns. If you’re running any size of website, from the smallest blog running on WordPress to a full blown eCommerce website taking thousands of transactions every day, you’re at…

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